Beskrivning
Vision
This hoodie is more than just a garment - it's a look into the future, where the mundane meets the revolutionary. The design features a pack of cigarettes, but instead of cigarettes, it's filled with joints - a subtle reflection on how our habits and norms can change over time.
For decades, smoking has been a symbol of both ritual and addiction, a paradoxical space between tranquility and destruction. With this design, we ask: What if we replace the destructive with the healing? If the cigarettes of the future do not poison, but heal, open minds and connect us with nature?
The hoodie is a celebration of the creativity to reshape the old into something new, to look beyond the stigma and embrace a world where what was once controversial can become part of everyday life. It is a reminder that the future is shaped by our choices in the present - and that even the smallest changes can have a powerful impact.